Hot line, call within Russia is free
8 800 333 33 30

ru en

Interview with Tigran Muradyan

A large donor campaign “Good in our blood” called by the organizers the most unusual in the history of the university’s donor movement was held on 16-17 and 20-24th of April in the Pirogov Russian National Research Medical University. Tigran Muradyan, the head of the medical department and lieder of the donor movement of the university since 2010 told us how to conduct donor activities during combat against the spread of coronavirus infection.

Tell us about preparations for the April campaign “Good in our blood”, during the quarantine period. What preliminary steps preceded it? What had to be abandoned?

The donor campaign in April was really the most unusual in all aspects. Preparations were started at a time when a new coronavirus infection began to spread throughout Russia. Already in early March, many organizations began to cancel donor actions on their territory with the participation of visiting teams of blood centers, and others - those that were planned before the end of May. Exactly a month before our action - March 16-17, almost all universities switched to distance learning. At that moment, there was still little hope that in a month it would be possible to fight with the infection and the incidence curve would go down, allowing us to return to the usual educational process. Around the same time, we first started talking about the fact that there was a shortage of blood donors, and if nothing is done, then a shortage of blood is possible.

The donor movement at the Russian National Research Medical University is an annual schedule of donor and other events. On March 14, 19 and 21, we had planned actions that we did not cancel. These events became a training session before the big campaign “Good in our blood”. March 19, we spent the traditional Donor Day at the University Hospital - The Research and Clinical Institute for Pediatrics named after Academician Y. Veltischev, where administration officials, doctors, nurses, residents regularly donate blood. And on March 14 and 21, a unique plasma quarantine campaign was held at the hostel and medical center, to which donors donated blood for the last time in 2017-2018 at our place or at the Blood Center named after O. Gavrilov, were invited. We spent these three donor days in compliance with measures to prevent the spread of infections. We are a medical university, these measures are familiar to us. At the entrance, a volunteer in a mask measured the temperature of a potential donor with a non-contact thermometer and offered hand antiseptics, while others controlled the observance of the distance and the ventilation mode. Not many people participated, so everyone kept the distance. We have introduced electronic registration before, it takes 5-6 minutes on the registration of the primary donor, and 2-3 minutes on the second one. It helps to reduce the contact time of the donor and the registrar. Then as normal: a physical examination, a laboratory, the actual donation, the issuance of a certificate. The events were carried out successfully enough, which inspired us with confidence - we can! Time before our campaign was running out, restrictive measures were becoming tougher. Usually, two weeks before, we start promoting the event, answering all questions, and in early April it was necessary to announce. But this was not possible in such uncertain conditions, Our call to continue to donate blood in the context of a shortage of donor personnel through the Office of External Relations was picked up by the responsible media, for which we are very grateful. Almost all news agencies spread it. Many donors, including ours, independently turned to blood services and made their next blood donations. Well, someone donated blood for the first time, because such conditions are a good incentive to become a donor for those who were waiting for the moment to come when "they really need blood." We have our own blood transfusion unit at the Russian Children's Clinical Hospital, where seriously ill children with need in daily transfusions of blood components are treated. A lot of donors donated blood there, providing great support to patients and doctors. Our students know that in April the Big Week of the donor “Good in our blood” is held annually. For many, this is a long-awaited event. There were a lot of questions about whether the action will take place or not. When we replied that we wanted to hold it, we received words of support from donors. Taking into consideration all this, we have decided - "who, if not us?" We consulted with the administration of the Blood Center named after O. Gavrilov - our long-standing partner, talked with colleagues from the Department of Health, discussed at the university administration, which takes the final decision. I can say with great pride that the idea of holding a donor action was supported by the rector and all members of the administration, of course, in compliance with all measures to prevent the spread of infection. At the same time, each of the vice-rectors supported the preparation for the action as much as possible, and the vice-rector for scientific work and vice-rector for strategic development, our regular donors, personally visited the action and donated blood. Once again, we were convinced that for the Russian National Research Medical University, the donor movement is an integral part of life, even in such conditions! Of course, we understood that during the campaign we would have to reduce attendance. We announced the event three days before, and the day before a system of digital passes was launched in Moscow and in the region. We drafted instructions on how to write out a pass for ourselves in order not to become a violator. This is also a specific problem that we dealt with - not a single donor refused to give blood because of passes. We had to exclude many things, which create a crowd of people. We did not arrange a photo zone, the buffet was closed for gatherings over a cup of tea after a blood supply. Interactions were canceled - usually we play the board game "Moscow Donor", which was developed by the National Health Development Fund and the Blood Center named after O. Gavrilov with the participation of our university. Electronic registration was transferred to a remote format, we refused from our beautiful female registrars, left only two workers for those donors who, for some reason, could not register in advance.

How was the donor event announced? Have you had to worry about the new format?

We used the usual communication channels. This is primarily our donor, university and the Blood Center social networks, emailing to all donors, and to those who could not donate blood due to temporary contraindications, this is the work of our call center. There were information posters in the dormitory and speakerphone, the transfer of information to students through the council of students, etc. But habits are above all - our donors already know about the dates approximately. In addition, my phone is freely available - there were enough calls, as usual. We did not seek to many participants, but tuned in to the fact that each donor was important and did not set any quantitative goals. We only put the limit of 20 donors per hour, for which we introduced preliminary online registration. It helped to foresee the number of people by time and distribute them.

Tell us about your team that helped you host the event. Was the number of organizers and volunteers significantly less than usual?

Not a single event of the donor movement can take place without a team. Among them there are both very experienced guys and beginners, there are both regular donors and people with constant contraindications for blood flow. We identified the need for volunteers and asked for the minimum number of help, so that none of them worked in the red zone of COVID hospitals, had contact with workers or patients, and there were no signs of illness themselves. A special team consists of university employees, from technical and business services, to the catering and external relations department. Each employee, taking into consideration the importance of the process, contributed and, at the first request, solved all problems in such an unusual situation. I would like to express my gratitude to the DonorSearch community for cooperation with Yandex.Taxi - each donor was provided with a free round trip by taxi, which secured the blood supply and instilled confidence in each of the donors. Every day after the end of the donor day, the work of the organizers continued - it was necessary to put everything in order, to prepare everything by morning so that in case of unforeseen circumstances, the event could continue as usual. In addition, we contacted every donor who donated blood the day before, clarified their well-being, if there were any problems with the trip, the access system, and expressed gratitude for the donorship in such a difficult time. Taking this opportunity, I would like once again to thank the university staff and the brave organizers of the donor movement, who found the strength to resist panic and provide comfortable conditions for donors!

Due to the difficult epidemiological situation, what measures have been taken to protect the participants?

It may seem strange, but the very idea of holding a donor action during a difficult epidemiological situation is a measure to prevent the spread of infection. We were guided by several conclusions. Firstly, the Centers and blood transfusion departments continue to operate normally. Respectively, the work of the Blood Center visiting team, similar to them, is also possible with precautions from the spread of infection. Secondly, the university’s sports building turned into a branch of the O. Gavrilov Blood Center for seven days for our students, employees who ensure uninterrupted operation of the university, residents of the South-Western administrative district, who were able to realize their donor potential within walking distance from the place of residence, without making a huge journey to Begovaya or Tsaritsyno, which is nevertheless fraught with certain risks. In addition, there are a lot of different universities and dormitories in the district: Moscow State University named after M.V. Lomonosov, First Moscow State Medical University named after I.M. Sechenov, Moscow State University of Medicine and Dentistry named after A.I. Yevdokimov, Peoples' Friendship University of Russia, D.Mendeleev University of Chemical Technology of Russia, Moscow Pedagogical State University, Bauman Moscow State Technical University. Students from them also became participants in our donor campaign. The main condition for the event was the strict implementation of measures to prevent the spread of infection. Such as balanced distribution of flows using preliminary online registration of donors, allowed the donor to receive a ready-made set of documents at the entrance, contactless thermometry, the use of antiseptics, alcohol wipes, work in masks, gloves, caps, a minimum of organizers and minimization of contact with donors, maintaining the distance, the use of bactericidal air recirculators in the premises where the donors were located, daily wet double cleaning with the use of disinfectant solutions. Indeed, everything was thought out to the detail: our university always provided the donor with a set lunch, but this time the canteen did not work, so each donor received a lunch box - juice, sandwich and a fruit. And, of course, the free round-trip by taxi allowed donors to reach us relatively safely with minimal contacts along the way.

What was the result of the donor campaign? Did something in the implementation of this action practically under extreme conditions of the coronavirus bring new to you?

236 people have visited us, 188 of them were able to donate blood. Although the indicators are unusual for us, since usually a much larger number of donors are participants in such actions, they are very important! They showed us, the donation is an idea that we are faithful to. It was at a difficult moment that our organizers and donors extended a helping hand and donated their blood to those in need. Of course, we do not forget those of our donors who, without waiting for event, independently visited the Blood Center. These are the moments you understand that everything that has been developed over the years was not in vain: senior colleagues support, like-minded people, and donors come with pleasure and, smile, saying “thank you”! I think that the next actions this year - in June and October - we will carry out in the same mode, with the same measures. This experience is important for us. Of course, I would like other universities to renew their donor activities in the fall semester, because the need for donor blood will increase with the resumption of planned hospitalizations and operations - the health system will return to usual operation. Everyone's help will be important!

And our traditional question: what would you wish to donors and people, who are going to join donor program?

I wish you always be a donor, but never a recipient! Good health to all!

Other interviews
Interview with Khadizhat Tankaeva
Blood transfusion stations are increasingly and more confidently taking on the production of social advertising. With the help of their teams, they publish printed publications about & nbsp; blood donation, shoot game and & nbsp; non-game videos. One of the notable creative projects was the film The Warmth of Your Hearts, released by the Blood Transfusion Station of the Republic of Dagestan. About & nbsp; movie & nbsp; & mdash; laureate of the All-Russian competition of professional skills of the Blood Service & nbsp; & mdash; the head physician of the institution Khadizhat Tankaeva told us.
Interview with Tatiana Blagovidova
Saratov Regional Blood Transfusion Station took first place at the All-Russian Competition of Professional Skills in 2020 with the project "Thank you for help!" in the "Time to do adult deeds" nomination for "The best youth project aimed at promoting and developing voluntary donation of blood and its components". Promotion of blood donation among young people is one of the key activities of the blood service for the development of free blood donation. Tatyana Blagovidova, Deputy Chief Physician for Organizing Donation, will tell us about how this work is being done at the Saratov Regional Blood Transfusion Station.
Interview with Marat Khapman
The video "Minutes to give life", created by the Ulyanovsk regional station, is devoted to difficult questions: how a personal example of parents teaches children to save lives, how it helps to feel involved in the fate of people in need of donor blood, and why donation needs to be discussed at school. This year its authors became laureates of the All-Russian competition of professional skills of the Blood Service in the category "Don't miss the important". Marat Erikovich Khapman, a chief physician of the Ulyanovsk regional blood transfusion station, tells about how the project was created.
Interview with Anastasia Volchenkova
Twice a year, the Management Company of the special economic zone "Dubna" organizes and conducts Donor Days. Donor campaigns are attended not only by its and resident company’s employees but also from significant organizations in the city of Dubna. Anastasia Volchenkova, marketing and PR director of the joint-stock company “Special economic zone of technical-innovative type“ Dubna ”, tells about the specifics of donor actions.
Interview with Elena Gubanova
This year the project "Quarantine is not an obstacle to a responsible donor" by the Stavropol Regional Blood Transfusion Station became a laureate of the All-Russian competition of professional skills of the Blood Service in the category "Best poster" in the nomination "Do not miss the important." Elena Gubanova, PR manager of the Blood Service of the Stavropol Territory, talks about the project and the specifics of communication during the pandemic period.
Interview with Inna Sakhno
The donor movement of the Moscow University for the Humanities is more than twenty years old. Inna Sakhno is a Chairperson of the Student Council of the Moscow University for the Humanities. She told us about Donor Days and changes during the pandemic.
Interview with Anastasia Akhlamova
Students of the Moscow State Psychological and Pedagogical University actively participate in the student donor movement. Anastasia Akhlamova, one of the donor movement leaders of the Moscow State Psychological and Pedagogical University, a 4th-year student of the Faculty of Clinical and Special Psychology, told us about how it was possible to survive the introduction of restrictive measures during a period of increased epidemiological danger.
Interview with Gulnara Letfullina
It is always teamwork to organize donor actions and events. Gulnara Letfullina, chairman of the donor team "Nadezhda" told us about the organization, arose from a small group of like-minded donors at the A.I. Yevdokimov Moscow State University of Medicine and Dentistry.
Interview with Olga Valerievna Eichler
The Blood Service has been at front of the fight against coronavirus infection in 2020. The selfless work of doctors in clinics, the saving of patients - all this would be impossible without timely provision of medical institutions with donated blood. To achieve a common goal, it was required to restructure the work of the entire Blood Service in the shortest possible time, to find quick and effective solutions. Olga Valerievna Eichler, Head of the Department of Medical Support for Conversion and Extreme Work and the Blood Service of the FMBA of Russia, spoke about how the work was organized in this difficult time.
Interview with Igor Kastyukevich
2020 has become a challenging year for the donor movement. During the pandemic, the number of donors has decreased. But it also created a new movement, blood donors responded to the call #BeaDonor. Igor Kastyukevich, deputy head of the ONF Executive Committee tells us about and what this year was remembered for.
Interview with Elena Stefanyuk
Donor's breakfast is complicated and reluctant at the same time topic for donors. The list of prohibited products before a donation is quite long. Therefore, drawing up a donor's breakfast menu is almost a challenge. How to make a balanced, interesting and tasty menu? Donors regularly ask themselves this question. Apparently, this is the reason for the activity and creativity of the participants in the donor contest. How the competition was organized and held, why healthy eating habits are so important for blood donors, and is there an ideal donor's menu - Elena Stefanyuk answers, Director of the National Fund for Health Development, Deputy Chairman of the Coordinating Council for Blood Donation at the Public Chamber of the Russian Federation.
Interview with Galina Kobzeva
Each year on October 20th, Worldchefs celebrates International Chefs Day. The "Donor's Breakfast" competition was held in the branch of the Penza College of Food Industry and Commerce in the village of Shemysheika, with the participation of the Penza Regional Clinical Blood Center and the regional newspaper "Novoye Vremya". Galina Vladimirovna Kobzeva, head of the Donor's Breakfast project and executive secretary of the Novoye Vremya newspaper told about this competition and the importance of nutrition for blood donors.
Interview with Irina Razinkina
The number of donors has declined sharply in the Blood Service institutions during the pandemic, but the Spartak football club came to the patients' rescue. The Red and White ones managed to quickly organize and carry out the event "Dignity is in our blood", the players and fans of the club responded to the call and saved many lives. Irina Razinkina, the head of the "SPARTAK for Children" Foundation, told us about the details of campaign.
Interview with Lyudmila Ramkulova
The Irkutsk Regional Blood Transfusion Station prepared a series of videos about their fellow countrymen, famous people, united by one idea - blood donation. The "Usual Day" project became the winner in the "Best Video" category of the All-Russian competition of Blood Service professional skills. Lyudmila Ramkulova, a specialist at the Irkutsk Regional Blood Transfusion Station, has told us about the project.
Interview with Elena Gubanova
An information booklet about women’s donation was presented by The Stavropol Regional Blood Transfusion Station to the All-Russian Competition of the Professionalism of the Blood Service. It became one of the winners. Elena Gubanova, pr manager of the Stavropol Regional Blood Transfusion Station will tell us about creation and development of the “Women’s Donation” project.
Interview with Alexander Bashminov
The video “A Hero on the court - a Hero in Life” won in the category “Best Video” of the All-Russian contest of professionalism of the Blood Service by the Perm Regional Blood Transfusion Station. It is about donor athletes and was made together with the Parma Basketball Club. Alexander Bashminov, General Director of Parma Basketball Club, talks about how this project was implemented and cooperation with the Perm Regional Blood Transfusion Station.
Interview with Maxim Galimov
The Sverdlovsk Regional Blood Transfusion Station has become one of the winners of the All-Russian Blood Service Professional Skill Competition. The project “Rodnaya krov'”* won second place in the nomination “Hearts beat as one”, as one of the best projects in the field of blood donation and its components, implemented by blood service institutions together with non-profit organizations. Maxim Galimov, deputy chief physician for the medical department of the Sverdlovsk Regional Blood Transfusion Station told us how family values ​​and ties help in the development of blood donation, how a long-term partnership with the Orthodox Charity Service brings spiritual meaning to donor campaigns.
Interview with Tamara Mamontova
The project “Vagon blagodarnosti” by the Novosibirsk Clinical Center received a special prize “for an innovative approach highlighting the donation” at the All-Russian Blood Service Professional Skill Competition. Tamara Mamontova, pr manager of the Novosibirsk Clinical Blood Center, tells about how the Novosibirsk Blood Service presented its 80-year history to the subway passengers.
Interview with Irina Pavlenko
UNICONF — is the largest confectionery Holding in the Eastern Europe, it unites 19 Russian factories with 22 thousand of employees. Donor days held in the holding since 2012 as part of the project “Helping Children Is Easy” have already become an integral part of corporate culture. Irina Pavlenko, pr manager and the organizer of donor actions in UNICONF, tells us about their organization.
Interview with Denis Sinyaev
People deciding to devote part of their lives to blood donation seek support - from friends, colleagues, public organizations. Only few people know about state programs created to help the social undertakings of volunteers. One such program is the Presidential Grants Fund, the foundation that helped the graduate of Kursk Southwestern University Denis Sinyaev to create a blood donor club, the “Alaya liniya”.
See also
You gonna donate blood? Tell your friends about it on social networks.

Most people know very little about donation and therefore trust the most unreasonable myths...

The blood service is a structure that brings together health care facilities (or facilities) across the country...

Donor movement covers all who care about the fate of others, those who...