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The winners of the social advertising contest “New Look” are selected.

Подведены итоги IX Всероссийского конкурса социальной рекламы «Новый Взгляд» по специальной теме «Ответственный донор».

The results of the IX all-Russian contest of social advertising "New Look" on the special topic "Responsible donor" were summed up.

The ceremony of IX all-Russian contest of social advertising "New Look", conducted by the Interregional public fund "Mir molodezhi" was held in the building of the Federal Biomedical Agency (FMBA). This year, the FMBA of Russia co-organized the competition on the special topic “Responsible donor”.

The winners were greeted by Vladimir Viktorovich Uiba, Head of the The Federal Biomedical Agency of Russia. He noted that since the launch of the state program for the development of mass voluntary blood donation in Russia, it has been possible to significantly increase the number of donors and number of Blood Service institutions to more than 400 across the country. In the last ten years, thanks to FMBA, the Blood Service has become one of the most important social institutions of the state and changed people's attitude to donation.

The winners were awarded in two categories: “Social Poster” and “Social Video”. Vladimir Viktorovich personally congratulated with memorable gifts all the participants.

«Social Poster» category: 

  1. Kaplyar Viktoria Anatolyevna, Frantseva Marina Olegovna, Usikova Yulia Alexandrovna (St. Petersburg) - a series of posters “To donate blood regularly”
  2. Permyakova Tamara Sergeeva, (with the participation of the Kaliningrad blood transfusion station and the Charity Center “I Believe in a Miracle”) - a series of posters “They are different, but they save lives together”
  3. Avtonomova Tatyana Alexandrovna (St. Petersburg) - poster “Donation Responsibility”; Kazachenko Julia Olegovna, Zhiguleva Nadezhda Aleksandrovna (Saint-Petersburg) - the poster “Orders for Saving Lives”; Shishkin Danil Mikhailovich (Tula region) - the poster "Heroes among us"; Rybina Sophia Romanovna (Moscow) - “Save Life” poster; Vyryazhkin Ilya Alexandrovich, Tanevitskaya Maria Olegovna (Saint-Petersburg) - the poster "Human Energy"; Glinina Ksenia Alexandrovna (Chelyabinsk region) - poster “Healthy donor - saved life!”

«Social Video» category: 

  1. Komarova Irina Anatolyevna (with the participation of the Perm regional blood transfusion station and the captain of the PARMA basketball club Konstantin Bulanov) - the video “Are you in a team? Donate blood!”
  2. Lebedev Georgiy Alexandrovich (with the participation of the City Blood Transfusion Station of St. Petersburg) - the video “Help, with one hand movement!”
  3. Gatina Diana Damirovna (Moscow) - video “What does happiness mean?” Kozlova (Engels) Valeria Dmitrievna (Moscow region) - video “We are blood related” Nasonov Vitaly Alekseevich (Irkutsk Region) - video “A drop of blood”
On February 25, a solemn ceremony of awarding the participants of the federal action "Donor is an honor!" was held for the first time in the Khabarovsk Regional Musical Theater.
On February 10, 2021, a communication platform “Blood Donation and COVID-19. Lessons from the pandemic”.
In January 2021, the implementation of the social project by the National Fund for Health Development, dedicated to the development of regular blood donation in the capital, "Donation Out of Season", was launched. The project events will be held with the support of the Committee for Public Relations and Youth Policy of Moscow from January to December 2021.
The Republican blood transfusion station of Dagestan completed a major repair and updated medical equipment
On December 15, at the Blood Center of the FMBA of Russia, a solemn ceremony of awarding letters of gratitude from the President of the Russian Federation was held to 33 specialists of the Blood Service institutions from different regions of the country, who made an invaluable contribution to the organization and implementation of events aimed at maintaining and preserving the donor resource during the pandemic of the new coronavirus infection.
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