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The winners of the social advertising contest “New Look” are selected.

Подведены итоги IX Всероссийского конкурса социальной рекламы «Новый Взгляд» по специальной теме «Ответственный донор».

The results of the IX all-Russian contest of social advertising "New Look" on the special topic "Responsible donor" were summed up.

The ceremony of IX all-Russian contest of social advertising "New Look", conducted by the Interregional public fund "Mir molodezhi" was held in the building of the Federal Biomedical Agency (FMBA). This year, the FMBA of Russia co-organized the competition on the special topic “Responsible donor”.

The winners were greeted by Vladimir Viktorovich Uiba, Head of the The Federal Biomedical Agency of Russia. He noted that since the launch of the state program for the development of mass voluntary blood donation in Russia, it has been possible to significantly increase the number of donors and number of Blood Service institutions to more than 400 across the country. In the last ten years, thanks to FMBA, the Blood Service has become one of the most important social institutions of the state and changed people's attitude to donation.

The winners were awarded in two categories: “Social Poster” and “Social Video”. Vladimir Viktorovich personally congratulated with memorable gifts all the participants.

«Social Poster» category: 

  1. Kaplyar Viktoria Anatolyevna, Frantseva Marina Olegovna, Usikova Yulia Alexandrovna (St. Petersburg) - a series of posters “To donate blood regularly”
  2. Permyakova Tamara Sergeeva, (with the participation of the Kaliningrad blood transfusion station and the Charity Center “I Believe in a Miracle”) - a series of posters “They are different, but they save lives together”
  3. Avtonomova Tatyana Alexandrovna (St. Petersburg) - poster “Donation Responsibility”; Kazachenko Julia Olegovna, Zhiguleva Nadezhda Aleksandrovna (Saint-Petersburg) - the poster “Orders for Saving Lives”; Shishkin Danil Mikhailovich (Tula region) - the poster "Heroes among us"; Rybina Sophia Romanovna (Moscow) - “Save Life” poster; Vyryazhkin Ilya Alexandrovich, Tanevitskaya Maria Olegovna (Saint-Petersburg) - the poster "Human Energy"; Glinina Ksenia Alexandrovna (Chelyabinsk region) - poster “Healthy donor - saved life!”

«Social Video» category: 

  1. Komarova Irina Anatolyevna (with the participation of the Perm regional blood transfusion station and the captain of the PARMA basketball club Konstantin Bulanov) - the video “Are you in a team? Donate blood!”
  2. Lebedev Georgiy Alexandrovich (with the participation of the City Blood Transfusion Station of St. Petersburg) - the video “Help, with one hand movement!”
  3. Gatina Diana Damirovna (Moscow) - video “What does happiness mean?” Kozlova (Engels) Valeria Dmitrievna (Moscow region) - video “We are blood related” Nasonov Vitaly Alekseevich (Irkutsk Region) - video “A drop of blood”
Cooperation in the field of blood donation between the Vologda Optical and Mechanical Plant and the Vologda Regional Blood Transfusion Station No. 1 was recognized as successful and will continue in 2020.
With the support of the Presidential Grants Fund by the National Health Development Fund, within the framework of the social project “#DONORSTVOKROVIROSSII: an interaction space”, work continues on an independent assessment of the openness of information and accessibility of blood service institutions.
Within the framework of the social project “#DONORSTVOKROVIROSSI: Interaction Space - Model Solutions for the Development of Regular Free Blood Donation in the Russian Regions”, the National Health Development Fund in 2019-2020. will conduct a sociological study on topical issues of the development of blood donation and its components in Russia.
More than 400 participants from 58 regions of the Russian Federation gathered at their main professional event - the XII All-Russian Forum of the Blood Service, which was held in Kaliningrad on 6th of December.
Updated and new model solutions for the development of regular free blood donation in the regions of Russia are developed by the National Health Development Fund in 2019-2020. in the framework of the social project #ДОНОРСТВОКРОВИРОССИИ: Interaction Space” with the support of the Presidential Grants Fund.
See also
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